Product · CRM

Every customer's full story · across every product.

Reviews, messages, bookings, payments, invoices — every touchpoint stitched to one customer record. Dynamic segments feed into campaigns. LTV cohort retention shows what's actually retaining customers.

repeat booking rate
68%
referral LTV vs Google Ads
2.3×
in every customer 360° view
6 tabs

Replaces HubSpot Starter · Keap · Pipedrive · ActiveCampaign

Product specimen · illustrative preview

What Customers looks like at 6am, with a tea, actually running the shop.

An illustrative preview of Customers — the layout and workflow match what you get signed in, with example data standing in for yours. Click “See it live” to open the real product.

CRM · customer 360°cus-001 · Georgia W.
Georgia WillmottVIP

£1,482 lifetime · 6 bookings · NPS 10 · E8 3QA

Last booking

4d ago

Rebook due

May 2026

Owner

Marco T.

Recent activity

  1. 4m agoWeb chat · emergency leak
  2. 4dPaid invoice · £188
  3. 4dBooking confirmed · Sat 20:30
  4. 3mo5★ Google review left
Inside the product · 6 features

Every capability you’d expect from the category leader. None of what you wouldn’t.

We ship depth, not checklists. Each feature below is wired to real workflows in the dashboard — click through to see the actual UI.

  1. 01

    360° customer detail

    6 tabs: Timeline · Bookings · Invoices · Reviews · Notes · About. Every activity across every product, stitched by customer ID.

  2. 02

    Dynamic segments

    8 pre-built segments (VIPs, at-risk, lapsed, commercial, promoters, leads this week). Build custom ones with rule chains. Live member counts.

  3. 03

    Sales pipeline

    Kanban across 6 stages (New lead → Completed). Weighted open value. Idle-warning badges when a deal sits too long.

  4. 04

    CSV import with dedup

    4-step wizard: upload → map → resolve dupes → enrich. Fuzzy matching on phone → email → name. GDPR-compliant consent defaults.

  5. 05

    LTV cohort analytics

    7-cohort retention heatmap. LTV by acquisition source. Repeat-rate tracking. Lifecycle distribution.

  6. 06

    AI customer summary

    Claude generates a 3-sentence summary per customer using all product data. Answers "who is this and what do they care about" in one glance.

Early access

We’re onboarding our first design partners for Customers now — a real customer quote lands here the moment we have one signed off.

FAQ · what people ask

We have 40k customers in a dirty Excel. How painful is import?

The import wizard handles 250k rows. Fuzzy dedup catches "John Smith" vs "john smith" vs "J. Smith · 07700 900112". Invalid phones get flagged before import — you never create a bad record.

Start today

Reply to every review. Rank higher. Win back dormant customers.
One calm dashboard.

14-day trial. No credit card. Keep everything you set up if you stay. Export everything if you don't.

Customers · 360-degree customer timeline · segments · pipeline · LTV cohort math. · Vimub